Martha Stewart Gets Into The CDB Dog Treat Business
Martha Stewart’s TV co-host buddy Snoop Dogg is the inspiration for Stewart’s latest product, a new line of CBD dog treats.
The CBD for Pet line includes soft-baked chews and oil drops in three different formulas, including wellness, calm and mobility, with flavors such as chicken and cranberry, according to a press release from Stewart’s partner, Canopy Growth (CGC). The new treats range in price from $20 to $25 depending on the size of the dog. The oil sells for $40 for a 600 mg bottle.
According to CNN Business, Stewart announced her CBD product line in September, the result of a partnership with Canopy Growth, the Canadian cannabis company backed by multibillion-dollar US alcohol giant Constellation Brands (STZ).
A press release quotes Stewart as saying, “Just as CBD can support human wellness, it’s been shown to improve the quality of life for pets as well.”
She joined Canopy as an adviser in early 2019 with the intention of developing cannabis products for humans and pets after being introduced to Canopy’s founder by her friend Snoop Dogg. His Leafs by Snoop cannabis brand is produced by Canopy.