Selena Gomez is giving fans a peek into the creative process behind “Rare.” The singer released a behind-the-scenes video where at one point, she talks about the importance of the song. Selena says, “I am so glad that it worked out the way that it did. It’s such an important song, but I’m so glad I released ‘Lose You to Love Me’ and ‘Look at Her Now’ because it was more of a parting. This is the first moment into this era for me, personally and for the music.'”
In the video, Brother, the duo who shot the project, gives insights on various aspects of the shoot and what tricks they used to achieve certain looks. At one point in the clip, Selena discussed going to Kenya and how that trip inspired certain aspects of the “Rare” video.
Watch the behind-the-scenes video below.